ActivationPal

Actionable revenue analytics
for mobile apps.

See which installs turn into revenue, where onboarding leaks, and what to fix next—across every app you ship.

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  • RevenueCat
  • Superwall
  • Native Swift
  • Native Android
  • Flutter
  • React Native
3316.5$69$35Sep 4Sep 7Sep 10Sep 13Sep 16Sep 19Sep 22Sep 25Sep 28Oct 1

Onboarding

  • installed716100%
  • 0your goal68696%
    • build muscle33248%
    • lose weight21331%
    • stay consistent14121%
  • 1experience level63889%
    • beginner31549%
    • intermediate19230%
    • advanced13121%
  • 2weekly schedule59884%
    • 3 days32154%
    • 4 days17830%
    • 5+ days9917%
  • 3notifications56178%
    • allowed34762%
    • skipped21438%
  • completed54075%
  • paywall shown54075%
  • plan selected23833%
    • monthly14963%
    • lifetime8937%
  • purchased436%
    • monthly2660%
    • lifetime1740%

Acquisition

installsrevenue
  • Tier 1502$311.70
  • Tier 217$4.98
  • Tier 3107$22.96
  • Tier 475$21.54
  • Tier 515—

Outcomes

16

started

cohort outcomes

50% churn by

7.0d

churn paths

cancelled
0
expired
1

Apple Ads

Spend
$229.40
Revenue
$49.96
Impressions
12304
Installs
147
CPI
$1.56
spendinstalls
  • US — brand$112.8094
  • Worldwide — generic$116.6053

Devices

  • 📱 iPhone754
  • 🖥️ iPad51

Events

  • workout_logged722 · 521
  • streak_extended138 · 122
  • reminder_set66 · 65
  • badge_unlocked53 · 50
  • workout_shared35 · 34
  • apple_health_sync18 · 17
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